The law is still upheld in the historic center of Jaipur, and the entire city is painted pink to celebrate Diwali.Īs a bold national statement, pink was chosen in the 20 th century by Mexican artist and designer Ramón Valdiosera to represent his native country. The Maharaja’s wife was so enamored with her city’s new look that the ruler made it illegal to use any other color on new buildings. Prince Albert subsequently dubbed Jaipur the “Pink City,” a name that it retains today. The aim was to create an atmosphere that he hoped would strengthen India’s ties with Britain. In the days of the British Empire, when Prince Albert was touring India in 1876, the Maharaja of Jaipur was so keen to impress the consort that he ordered the entire city to be painted “terracotta pink,” a color associated locally with hospitality. Strengthening Ties Hawa Mahal (Palace of Winds) is the main tourist attraction of Jaipur, and one of the most famous monuments of Rajput architecture. From its most vibrant to its subtlest expression, it’s a color that rarely goes unnoticed. Semple’s choice of “protest color” is just one example in a long list of how pink has been used throughout history to make a statement-in art, architecture, fashion, public campaigns, and political movements. The quarrel went viral and PINK flew off his shelves. He sold the color for $5 (£3.99) a pot, with the disclaimer that anyone could purchase it, except Anish Kapoor. Fellow Brit artist Stuart Semple was so annoyed by Kapoor’s gesture that he made a pigment called PINK, which he tagged the “pinkest pink” ever created. When Kapoor claimed the color as his-and only his-for his artistic work, many saw red. Described as the “blackest pigment of black paint ever developed,” Vantablack was produced by the British company Surrey NanoSystems, and originally intended for scientific and military use.
In 2016, a spat about color caused a stir in the art world when British artist Anish Kapoor announced that he had exclusive rights to use a particular shade of black. It’s a color that refuses to fall off-trend.
Throughout history, the color pink has had its day in art, architecture, politics, and fashion.
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